Preferred Listings

What is preferred listings?

Preferred listings typically refer to properties that have been entrusted to a predetermined preferred agent for sale or lease. This arrangement gives the agent exclusive or prioritised rights to market and manage the property. 

Benefits of having a preferred listing 

For agents, preferred listings offer a more streamlined and focused approach to marketing, allowing them to allocate resources more effectively and prioritise these properties. 

Property owners benefit from the dedicated attention and tailored strategies provided by their chosen agent, increasing the likelihood of a successful sale or lease. 

Can I have multiple preferred listings with different agents? 

Typically, you may choose to designate multiple preferred listings with different agents or agencies, particularly if they have properties in different locations or market segments. However, you should ensure that each agent is aware of any existing arrangements to avoid conflicts of interest or duplicative efforts.