OpenAgent.com.au About Us For Agents

At OpenAgent, we come to work every day because we want to make it easier for Australians to sell their homes. We understand that working with top agents plays a crucial role in the process.

Let’s face it, the home selling process can be stressful - often a vendor doesn’t know where to start or which agent to choose. Every story is different, but we know that no matter what their home selling journey looks like, we can help.

We intelligently use data and customer reviews to match vendors with local agents who have a proven track record for selling properties just like theirs. We work hard to recommend the right agent, ensuring a great outcome for all parties.

We want to make it easier for Australians to sell their homes and we understand that working with top agents plays a crucial role in the process.

OpenAgent works with 75 of the Top 100 Agents, including all of the Top 10 of the REB winners

Why work with us?

Get more qualified leads

Unlike other referral companies, we don’t believe a client’s readiness for listing can be determined by clicking on a website.

We understand that every home is unique, so we call each vendor to find out more about their property, their needs and what they are looking for in a real estate agent.

We only contact you once a vendor is ready to go to market, and we send you leads when we recognise that you are one of the most qualified agents for a particular vendor.

Own your own online brand

To ensure transparency for our users, we automatically set up profiles for agents. These profiles are populated with data extracted from analysing over 2 million transactions Australia wide.

By claiming your profile, you are able to update your details, profile picture, sales data and reviews.

Promote reviews from your past customers

An amazing customer experience can’t be expressed with just a number. That’s why we collect detailed reviews from our vendors, amassing thousands of real reviews from real people.

Did you know? 68% of customers search for reviews of a business online before they decide to hire.

There are 2 types of reviews that our users can browse on our site:

OpenAgent Customer Reviews Testimonials
The most valuable type is what we call “OpenAgent Client reviews”. These are reviews from past customers that we referred to you. Because these reviews can be verified, we highlight them on the site. Because your experience is important to our users, you can also upload testimonials from your past customers.
Testimonials
Because your experience is important to our users, you can also upload testimonials from your past customers.

Share your OpenAgent Reviews on your own website:

We want you to be able to share your positive reviews with any potential customer, not just the ones who find you through OpenAgent. That’s why we’ve developed a range of widgets for you to place on your own website that showcase the reviews you’ve gathered through OpenAgent.

Home Sellers Choice Awards

The Home Sellers Choice Awards exist to celebrate real estate agents who deliver outstanding service and excellent customer experiences to their clients.

This award is just another way that we help to promote you as a real estate agent and to build trust and credibility with potential clients.

All Home Sellers Choice Award winners receive their award, digital assets, access to a diverse range of free marketing collateral and an invite to an exclusive event hosted by OpenAgent.

View the Home Sellers Choice award winners for 2016

We work with agents of every shape and size

Read some of their stories and experiences working with OpenAgent

Nick Richards

Greg Hocking City Residential

Read Nick's story

Suzanne Coverlid

Ross Real Estate

Read Suzanne's story

John McManus

LJ Hooker

Read John's story

Nick Richards

Greg Hocking City Residential

Read Nick's story

Suzanne Coverlid

Ross Real Estate

Read Suzanne's story

John McManus

LJ Hooker

Read John's story

How we’re different

Not all leads are the same. We take pride in the unique value we bring to our partner agents.

OpenAgent Other Referral Companies
How many agents are recommended to each vendor?
2-3 agents.
Up to 10 or more agencies, with no limit.
How is the Vendor pre-qualified?
A team of 60+ Sydney-based consultants qualify each and every vendor following up with a phone call whenever required.
No pre-qualification performed.
What is the basis for recommendations?
By showcasing your local sales experience, reviews, testimonials + more over the phone and website.
Cost comparison based on fees only, with no reference to performance or experience.
When do you have to pay?
Pay only if you as an individual agent sell the property.
You could be charged if anyone in your agency sells the property.
How many agents are recommended to each vendor?
OpenAgent
2-3 agents.
Other referral companies
Up to 10 or more agencies, with no limit.
How is the vendor pre-qualified
OpenAgent
A team of 60+ Sydney-based consultants qualify each and every vendor following up with a phone call whenever required agents.
Other referral companies
No pre-qualification performed.
What is the basis for recommendations?
OpenAgent
By showcasing your local sales experience, reviews, testimonials + more over the phone and website.
Other referral companies
Cost comparison based on fees only, with no reference to performance or experience.
When do you have to pay?
OpenAgent
Pay only if you as an individual agent sell the property.
Other referral companies
You could be charged if anyone in your agency sells the property.

How we charge

By using OpenAgent, you are connected with real sellers who are ready to go to market. We don’t charge you for this service unless you successfully list and sell the property. If we bring you a lead and you sell the property, we charge you an industry-standard referral fee of 20% of your agreed commission see our agent terms and conditions for more details

Zero risk

You only pay when you successfully list and sell a property we referred to you.

Simple pricing

On a successful sale, we charge 20% of your agreed commission.

Quality referrals

Our team of trained research consultants take the time to understand a home seller’s individual situation and needs before recommending agents.

We know that every property is as unique as the person who owns it, so to get things right from the start, we ask vendors questions about their property, their past experience with agents and the qualities they are looking for before we match them with you. If a vendor doesn’t provide this in their initial enquiry our team of trained research consultants take the time to understand a home seller’s individual situation and needs before recommending agents.

Adam Gilbanks

McGrath - Hornsby

We’d love to hear from you. Register your interest here and our team will be in touch shortly to help you get started.

Sign up now

We go the extra mile to help you grow your business

Technology

We’ve created powerful tools to help you win, monitor and easily update the status of your referrals.

Free resources

Keep up to date with the market and get tips on getting the most out of your sales on our agent blog, packed with useful resources.

People - The OpenAgent Difference

Real People - We have a dedicated agent services team who are just a friendly phone call away 1300 622 730.

Get involved

We receive over 10,000 vendor enquiries every month

Sign up now

Frequently asked questions

How do I register to be on your website?

You don’t need to do anything; you are already “in”! We look at all publically available data we can get our hands on to ensure all active real estate agents in Australia are considered for our recommendations.

Check if we have your details, and claim your profile page


Can I pay you more to get more leads?

No, definitely not. Our recommendation engine is based purely on performance, sales experience and customer reviews. We use over 2,000,000 sales transactions and over 14,000 recommendations and customer reviews to identify the best agents for prospective property sellers on our website.


How do I improve my OpenAgent ranking?

The best way to improve your ranking is to have a strong selling track record and to use our website to gather reviews from your previous clients. We will independently verify reviews that come through our website, and these have the greatest weighting in our algorithm.


Can I give you my testimonials?

Yes, of course. We accept your testimonials and will publish them on the website because they are a good indication of customers you have given excellent service to. You should be aware that they are not as powerful for improving your ranking as customer reviews that we independently verify.


How do I get customer reviews?

You can send your previous clients to www.openagent.com.au/review-agent, where they will be able to search for you by name. We can also provide you with a unique link, which takes your clients to your own dedicated page to submit a review.

We recommend getting in touch with as many past clients as possible and requesting they provide you with a review. You will have good responses if you can personalise the messages, ask them to be honest in their feedback, and stress that the process is anonymous. Contact us if you would like our help getting started.


How do you verify my customer reviews?

When your client comes through the review form online, they will be asked for some personal and property information. We use this information and cross-check with sales data, our own records, and follow up directly with the reviewers, to ensure that the reviews we mark as “Verified” are 100% genuine.


You are missing some of my sales data – can you correct this?

We do our best to gather all your previous and recent sales, but our technology is still very new and not yet perfect! Email us at agents@openagent.com.au with property sales we have missed. We will verify and add these to the site in the next update.