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What makes selling in Victoria unique?
Victoria sits as a two-speed market where the state's dominant capital, Melbourne, sets the tone for value and activity while a wide patchwork of regions follow their own rhythms. Median prices have edged up gently, up 2.8% on the year to $735,000. In the last year, 173,611 properties were listed, up 18.2% from a year ago.
Melbourne still attracts professional owner-occupiers in the inner-ring terrace precincts, growing families in the middle-ring suburbs and first-home buyers plus investors on the outer suburban growth corridors. Outside the city, distinct regional markets lead different buyer profiles: the Goulburn Valley draws pragmatic buyers tied to agriculture and food processing, Gippsland's coastal belt acts as a lifestyle pull for sea-changers and retirees, and the Grampians and the High Country and North East attract holiday-home and tree-change buyers. State planning settings and a wave of transport and regional service upgrades are nudging some buyers outward and strengthening market depth in commuter and lifestyle corridors, while work-from-home patterns and new health and education investments in regional centres are supporting steady interest from people relocating for lifestyle or jobs.
VIC real estate agents face an average commission rate of 1.83% (around $13,000 on a median-priced home). These rates are typically lower in metro areas because higher property values and denser competition allow tighter margins. In regional Victoria, rates often increase to reflect longer campaign periods and broader marketing reach. When selecting an agent, look beyond the commission rate. Compare their specific track record in your local area, their recent sales volume, and their experience with properties similar to yours. Receive a personalised shortlist of top agents in your local area from our agent comparison tool to sell more confidently.
Last Updated: September 2026
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Resources on selling property in VIC
FAQs on how to sell your property in VIC
These are the general steps to follow when selling a property in VIC.
- Appraise and Interview Agents: It's vital to interview at least three local experts. Beyond just their personality, look at their recent "clearance rates" and their specific strategy for your suburb. Using our unique data and performance insights, OpenAgent can provide a shortlist of top-performing Victorian agents who specialise in your specific area and property type.
- Sign a Sales Authority: This is the legal agreement between you and your agent. In Victoria, this document must clearly outline the commission, the marketing budget (VPA), and the duration of the agent's exclusive rights to sell.
- Prepare the Section 32 (Vendor Statement): You'll need a solicitor or conveyancer to draft this mandatory disclosure document. It includes everything from title details to zoning and outgoings. In Victoria, you cannot legally sign a contract with a buyer until they have been provided with a signed Section 32.
- Marketing and Statement of Information: Your agent coordinates the campaign. By law, Victorian listings must include a Statement of Information that provides a realistic price guide and lists three comparable local sales to ensure transparency.
- Sale and Settlement: Once an offer is accepted, contracts are signed. For private treaty sales in VIC, a 3-business-day cooling-off period applies to the buyer. Settlement usually takes place 30, 60, or 90 days later, depending on what you've negotiated.
There is no regulated "standard" fee in Victoria, so commission rates vary depending on your location and property value. Typically, fees range from 1.1% to 3.3%.
In Melbourne, you'll often find rates on the lower end because property prices are higher and agent competition is fierce. In regional Victoria, rates generally sit on the higher end to account for lower sales volumes. You can use our free commission calculator to see the average rates currently being charged in your suburb.
Yes. According to Victorian Legislation, agents are legally required to inform you that their commission is negotiable before you sign the Sales Authority. It's always smart to speak to multiple agents so you can compare their service levels and fees side-by-side.
A common negotiation tactic in the Victorian market is a tiered commission structure. For example, you might agree to a 2% commission up to a target price and then offer a "bonus" percentage for every dollar they achieve above that target.
Tools to help you choose the right agent in VIC
SmartSearch
Find an agent you can trust, get the support you need
We've spent the last decade helping sellers connect with top-performing agents to sell their homes.
Commission Calculator
Get fee clarity by calculating average commission rates
Pay the right commission and maximise your sale price. Understand the average agent commission in your suburb.
Interview Guide
Interview potential agents with confidence
Ask the critical top ten questions that reveal experience, strategy, and trust, so you can select an agent with confidence.